In light of a pretty disastrous patch day in which servers were down for 48 hours, Bioware issued an apology to gamers expressing nothing but regret. The patch was absolutely disastrous. Upon bringing the patch online they were forced to take down servers to fix all of the problem they caused.
As a present to gamers they gave two different rewards. The first was 30 days free for anyone with a character Level 6 Legacy or higher. The second was a free week for anyone else, including people who are not currently subbed.
Gamers raged. People could not understand why there were different rewards for different people. To them anyone who was subscribed should get the exact same rewards. Instead people who are subbed and do not have a Level 6 legacy get the same rewards as someone who isn’t even playing the game.
For the record a Level 6 legacy is a lot of work. I got a Rank 60 PvP character with full raiding gear and another two Level 50s and I’m only Level 7. This took me four months of what would be considered unusually high play.
A level six is mostly people who played near the start and stayed subscribed. Bioware basically sent this out as a thank you for the constant support.
This controversy is similar to The Scroll of Resurrection controversy in World of Warcraft.
If a player resurrected a former player the former player would get a free Level 80, a free race change, a free server change, a free month of play, and a free spectral mount. The total value of these services and digital products was somewhere around $160 given away for free.
This enraged the WoW community because they really could not understand why Blizzard would reward people who don’t like their game (who quit) over those who have supported their game.
This is called entitlement. It is the idea that you deserve something because you are entitled to it. Entitlement is when you believe you have a right to something. For example as a worker of Canada I am entitled to worker’s compensation if I get injured. If I am out of work I am entitled to employment insurance.
Entitlement in gaming is sort of a false entitlement. It is a gamer believing they have a right to be treated in such a way. It happened with Mass Effect 3 when gamers believed they had a right to an ending they agreed with. The irony of course is that people have been inventing fan fictions for years to get that ending and plot line of their favorite characters for years now.
Unfortunately Mass Effect fans didn’t take this energy to create endings they wanted because in truth, they can’t. The fans of the game are generally incapable of making great stories and rage at how utterly average the ending was.
The same thing is really happening here. On the one side you have a bonus reward of three extra weeks given to anyone who has been playing the game a lot. League of Legends uses a similar system in which people who play a lot get more stuff for free than those who play less.
You don’t hear people playing League of Legends complaining about how they are spending more money than those that just play a lot. Kind of odd for it to emerge here.
Gamers are the spoiled and privileged class of this world. They were born of middle class parents and given every single thing they ever wanted and when push came to shove their parents spoiled them.
A gamer will have no concern about asking a corporation to spend millions of dollars to do something just for them. Not for a community. Not for an artistic design. Just for them.